We Built a Legacy—Now We’re Building the Future.

Gear1 Racing: The Next Chapter

Built on more than 45 years of motorsports experience, Gear1 Racing is a West Coast team competing in the NASCAR ARCA Menards West Series and CARS Tour West.

Led by Matt Jackson and rooted in the Jackson Chassis legacy, Gear1 brings a deep understanding of what it takes to win — on the track and to our partners.

We exist to race at a high level, develop talent, and create real value for the brands that race with us. Our focus is simple: win races, build lasting relationships, and give our partners a genuine connection to the passion of NASCAR.

The name is new - The history isn’t

Smotherman & Gear1 victorious in first race back in 2026

RJ Smotherman and Gear1 Racing Victorious in 2026 Return at The Bullring’s Night of Fire Championship Night. 

Adding another Victory in the record books! 

Las Vegas, NV (June 30, 2026) – RJ Smotherman delivered a phenomenal performance behind the wheel of the Gear1 Racing Chevrolet, charging to victory in front of a packed house of excited fans in the NASCAR Star Nursery Late Models feature during The Bullring’s Night of Fire Championship Night on Saturday, June 20, 2026. In Gear1 Racing’s first race return of the 2026 season, Smotherman made a powerful statement of strength and perseverance. He qualified an impressive 2nd-quick and went on to battle wheel-to-wheel in a heated duel with longtime rival Kyle Keller, displaying exceptional car control, racecraft, and determination to win the second feature of the night.

“We feel a team is made up of great people behind the scenes,” said team owner Matt Jackson. “RJ drove an outstanding race under pressure — exactly what this program is built on. We’re proud of the entire crew and grateful for all their hard work and the strong support from our sponsors. A strong team is also made up of great partners behind the scenes. Gear1 Racing would also like to thank its valued partners for their exceptional support: Buzzy Racing, RE Suspension, Swift Springs, Wilwood Brakes, Jackson Chassis, AR Bodies, and Scott Lynch Media.”

 
 

We Race To Win. That's What We Do - What Else Is There?

In Motorsports, Your Brand Becomes an Integral Part of the Fan Experience.

  1. Your Brand Is Competing on the Track—Not Just a Blip on the Sidelines.

  2. Your brand becomes part of the team fans cheer for, wear on their gear, share with friends, and associate with their best days at the track.

  3. Every brand has different ambitions, challenges, and goals—so every Gear1 partnership begins with one question: How can we help achieve yours?

  4. Motorsports creates a level of passion and brand connection that no other marketing medium can match

Every race weekend creates content, hospitality, and brand-integration opportunities built around real competition and fan experience

Partnership opportunities are developed through Gear1 Media Group, the marketing and sponsorship arm of Gear1 Racing and Gear1 Classifieds.

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Ready to add your name to the history books?

Matt Jackson

725-500-2021
matt@gear1racing.com